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Zacks Company Profile for MediaAlpha, Inc. (MAX : NYSE)

• Company Description    MediaAlpha Inc. provides real-time programmatic technology platform specializing in vertical search and metasearch. MediaAlpha Inc. is based in SEATTLE. Number of Employees: 147

• Price / Volume Information    Yesterday's Closing Price: $13.13 Daily Weekly Monthly 20 Day Moving Average: 1,034,427 shares Shares Outstanding: 62.35 (millions) Market Capitalization: $818.66 (millions) Beta: 1.08 52 Week High: $14.70 52 Week Low: $7.09 Short Interest Ratio:   % Price Change % Price Change Relative to S&P 500 4 Week 10.52% 9.66% 12 Week 44.29% 40.75% Year To Date 1.39% -6.36%

• Address & Contact Information Street Address Phone / Fax Email Address Web URL 700 SOUTH FLOWER STREET SUITE 640 - LOS ANGELES,CA 90017 USA ph: 213-316-6256 fax: - investors@mediaalpha.com http://www.mediaalpha.com

• General Corporate Information    Officers Steve Yi - Chief Executive Officer; President and Director Kathy Vrabeck - Chair of the Board Patrick R. Thompson - Chief Financial Officer & Treasurer Bradley Hunt - Director Ramon Jones - Director Peer Information MediaAlpha, Inc. (EVOL) MediaAlpha, Inc. (RAMP) MediaAlpha, Inc. (EFOR) MediaAlpha, Inc. (LGTY) MediaAlpha, Inc. (ALOT) MediaAlpha, Inc. (CXT) Industry / Sector / Ticker Info Analyst Coverage: No Industry Group: Technology Services Sector: Business Services CUSIP: 58450V104 SIC: 7389 Fiscal Year Fiscal Year End: December Last Reported Quarter: 03/01/26 Next Expected EPS Date: 07/29/26 Share - Related Items Shares Outstanding: 62.35 Most Recent Split Date: (:1) Beta: 1.08 Market Capitalization: $818.66 (millions)

• EPS Information     • Dividend Information Analyst Coverage: No Dividend Yield: 0.00% Current Fiscal Quarter EPS Consensus Estimate: $0.28 Indicated Annual Dividend: $0.00 Current Fiscal Year EPS Consensus Estimate: $0.97 Payout Ratio: 0.00 Number of Estimates in the Fiscal Year Consensus: 2.00 Change In Payout Ratio: Estmated Long-Term EPS Growth Rate: % Last Dividend Paid: NA - $0.00 Next EPS Report Date: 07/29/26

• Fundamental Ratios P/E Current FY Estimate: 13.54 Trailing 12 Months: 11.52 PEG Ratio: - Price Ratios Price/Book: - Price/Cash Flow: 12.46 Price / Sales: 0.71 EPS Growth vs. Year Ago Period: 40.00% vs. Previous Quarter: -58.00% Sales Growth vs. Year Ago Period: 17.29% vs. Previous Quarter: 6.47% ROE 06/30/26 - - 03/31/26 - -147.82 12/31/25 - -132.73 ROA 06/30/26 - - 03/31/26 - 21.12 12/31/25 - 22.49 Current Ratio 06/30/26 - - 03/31/26 - 1.46 12/31/25 - 1.18 Quick Ratio 06/30/26 - - 03/31/26 - 1.46 12/31/25 - 1.18 Operating Margin 06/30/26 - - 03/31/26 - 5.77 12/31/25 - 5.75 Net Margin 06/30/26 - - 03/31/26 - 3.37 12/31/25 - 2.30 Pre-Tax Margin 06/30/26 - - 03/31/26 - -7.60 12/31/25 - -9.97 Book Value 06/30/26 - - 03/31/26 - -0.47 12/31/25 - -0.45 Inventory Turnover 06/30/26 - - 03/31/26 - - 12/31/25 - - Debt-to-Equity 06/30/26 - - 03/31/26 - - 12/31/25 - - Debt-to-Capital 06/30/26 - - 03/31/26 - - 12/31/25 - -

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