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Zacks Company Profile for MediaAlpha, Inc. (MAX : NYSE)

• Company Description    MediaAlpha Inc. provides real-time programmatic technology platform specializing in vertical search and metasearch. MediaAlpha Inc. is based in SEATTLE. Number of Employees: 144

• Price / Volume Information    Yesterday's Closing Price: $10.02 Daily Weekly Monthly 20 Day Moving Average: 572,377 shares Shares Outstanding: 67.03 (millions) Market Capitalization: $671.64 (millions) Beta: 1.12 52 Week High: $20.91 52 Week Low: $7.33 Short Interest Ratio:   % Price Change % Price Change Relative to S&P 500 4 Week 33.60% 26.60% 12 Week -21.60% -15.30% Year To Date -11.25% -7.77%

• Address & Contact Information Street Address Phone / Fax Email Address Web URL 700 SOUTH FLOWER STREET SUITE 640 - LOS ANGELES,CA 90017 USA ph: 213-316-6256 fax: - investors@mediaalpha.com http://www.mediaalpha.com

• General Corporate Information    Officers Kathy Vrabeck - Chairman Steve Yi - Chief Executive Officer; President and Director Patrick R. Thompson - Chief Financial Officer & Treasurer Eugene Nonko - Director and Chief Technology Officer Venmal Arasu - Director Peer Information MediaAlpha, Inc. (EVOL) MediaAlpha, Inc. (RAMP) MediaAlpha, Inc. (LGTY) MediaAlpha, Inc. (ALOT) MediaAlpha, Inc. (CXT) MediaAlpha, Inc. (TGHI) Industry / Sector / Ticker Info Analyst Coverage: No Industry Group: Technology Services Sector: Business Services CUSIP: 58450V104 SIC: 7389 Fiscal Year Fiscal Year End: December Last Reported Quarter: 03/01/25 Next Expected EPS Date: 07/30/25 Share - Related Items Shares Outstanding: 67.03 Most Recent Split Date: (:1) Beta: 1.12 Market Capitalization: $671.64 (millions)

• EPS Information     • Dividend Information Analyst Coverage: No Dividend Yield: 0.00% Current Fiscal Quarter EPS Consensus Estimate: $0.17 Indicated Annual Dividend: $0.00 Current Fiscal Year EPS Consensus Estimate: $0.73 Payout Ratio: 0.00 Number of Estimates in the Fiscal Year Consensus: 2.00 Change In Payout Ratio: Estmated Long-Term EPS Growth Rate: % Last Dividend Paid: NA - $0.00 Next EPS Report Date: 07/30/25

• Fundamental Ratios P/E Current FY Estimate: 13.73 Trailing 12 Months: 21.32 PEG Ratio: - Price Ratios Price/Book: - Price/Cash Flow: 27.94 Price / Sales: 0.67 EPS Growth vs. Year Ago Period: 850.00% vs. Previous Quarter: 87.50% Sales Growth vs. Year Ago Period: 108.69% vs. Previous Quarter: -12.09% ROE 03/31/25 - -46.92 12/31/24 - -24.34 09/30/24 - -11.98 ROA 03/31/25 - 11.27 12/31/24 - 7.83 09/30/24 - 5.19 Current Ratio 03/31/25 - 1.67 12/31/24 - 1.43 09/30/24 - 1.22 Quick Ratio 03/31/25 - 1.67 12/31/24 - 1.43 09/30/24 - 1.22 Operating Margin 03/31/25 - 2.63 12/31/24 - 1.92 09/30/24 - 1.41 Net Margin 03/31/25 - 1.58 12/31/24 - 1.92 09/30/24 - 1.41 Pre-Tax Margin 03/31/25 - 2.25 12/31/24 - 2.72 09/30/24 - 1.64 Book Value 03/31/25 - -0.61 12/31/24 - -0.69 09/30/24 - -0.89 Inventory Turnover 03/31/25 - - 12/31/24 - - 09/30/24 - - Debt-to-Equity 03/31/25 - - 12/31/24 - - 09/30/24 - - Debt-to-Capital 03/31/25 - - 12/31/24 - - 09/30/24 - -

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