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Zacks Company Profile for MediaAlpha, Inc. (MAX : NYSE)

• Company Description    MediaAlpha Inc. provides real-time programmatic technology platform specializing in vertical search and metasearch. MediaAlpha Inc. is based in SEATTLE. Number of Employees: 144

• Price / Volume Information    Yesterday's Closing Price: $12.95 Daily Weekly Monthly 20 Day Moving Average: 623,220 shares Shares Outstanding: 67.94 (millions) Market Capitalization: $879.87 (millions) Beta: 1.19 52 Week High: $20.91 52 Week Low: $7.33 Short Interest Ratio:   % Price Change % Price Change Relative to S&P 500 4 Week 27.71% 25.47% 12 Week 23.81% 12.46% Year To Date 14.70% 1.86%

• Address & Contact Information Street Address Phone / Fax Email Address Web URL 700 SOUTH FLOWER STREET SUITE 640 - LOS ANGELES,CA 90017 USA ph: 213-316-6256 fax: - investors@mediaalpha.com http://www.mediaalpha.com

• General Corporate Information    Officers Kathy Vrabeck - Chairman Steve Yi - Chief Executive Officer; President and Director Patrick R. Thompson - Chief Financial Officer & Treasurer Eugene Nonko - Director and Chief Technology Officer Venmal Arasu - Director Peer Information MediaAlpha, Inc. (EVOL) MediaAlpha, Inc. (RAMP) MediaAlpha, Inc. (LGTY) MediaAlpha, Inc. (ALOT) MediaAlpha, Inc. (CXT) MediaAlpha, Inc. (TGHI) Industry / Sector / Ticker Info Analyst Coverage: No Industry Group: Technology Services Sector: Business Services CUSIP: 58450V104 SIC: 7389 Fiscal Year Fiscal Year End: December Last Reported Quarter: 06/01/25 Next Expected EPS Date: 10/29/25 Share - Related Items Shares Outstanding: 67.94 Most Recent Split Date: (:1) Beta: 1.19 Market Capitalization: $879.87 (millions)

• EPS Information     • Dividend Information Analyst Coverage: No Dividend Yield: 0.00% Current Fiscal Quarter EPS Consensus Estimate: $0.19 Indicated Annual Dividend: $0.00 Current Fiscal Year EPS Consensus Estimate: $0.71 Payout Ratio: 0.00 Number of Estimates in the Fiscal Year Consensus: 2.00 Change In Payout Ratio: Estmated Long-Term EPS Growth Rate: % Last Dividend Paid: NA - $0.00 Next EPS Report Date: 10/29/25

• Fundamental Ratios P/E Current FY Estimate: 18.24 Trailing 12 Months: 22.72 PEG Ratio: - Price Ratios Price/Book: - Price/Cash Flow: 36.11 Price / Sales: 0.82 EPS Growth vs. Year Ago Period: 142.86% vs. Previous Quarter: 13.33% Sales Growth vs. Year Ago Period: 41.14% vs. Previous Quarter: -4.80% ROE 06/30/25 - -62.53 03/31/25 - -46.92 12/31/24 - -24.34 ROA 06/30/25 - 12.91 03/31/25 - 11.27 12/31/24 - 7.83 Current Ratio 06/30/25 - 1.29 03/31/25 - 1.67 12/31/24 - 1.43 Quick Ratio 06/30/25 - 1.29 03/31/25 - 1.67 12/31/24 - 1.43 Operating Margin 06/30/25 - 2.96 03/31/25 - 2.63 12/31/24 - 1.92 Net Margin 06/30/25 - -0.61 03/31/25 - 1.58 12/31/24 - 1.92 Pre-Tax Margin 06/30/25 - -0.39 03/31/25 - 2.25 12/31/24 - 2.72 Book Value 06/30/25 - -0.84 03/31/25 - -0.61 12/31/24 - -0.69 Inventory Turnover 06/30/25 - - 03/31/25 - - 12/31/24 - - Debt-to-Equity 06/30/25 - - 03/31/25 - - 12/31/24 - - Debt-to-Capital 06/30/25 - - 03/31/25 - - 12/31/24 - -

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