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Zacks Company Profile for MediaAlpha, Inc. (MAX : NYSE)

• Company Description    MediaAlpha Inc. provides real-time programmatic technology platform specializing in vertical search and metasearch. MediaAlpha Inc. is based in SEATTLE. Number of Employees: 147

• Price / Volume Information    Yesterday's Closing Price: $8.49 Daily Weekly Monthly 20 Day Moving Average: 699,324 shares Shares Outstanding: 62.35 (millions) Market Capitalization: $529.35 (millions) Beta: 1.16 52 Week High: $13.92 52 Week Low: $7.09 Short Interest Ratio:   % Price Change % Price Change Relative to S&P 500 4 Week -10.54% -14.91% 12 Week -14.24% -20.72% Year To Date -34.44% -41.29%

• Address & Contact Information Street Address Phone / Fax Email Address Web URL 700 SOUTH FLOWER STREET SUITE 640 - LOS ANGELES,CA 90017 USA ph: 213-316-6256 fax: - investors@mediaalpha.com http://www.mediaalpha.com

• General Corporate Information    Officers Steve Yi - Chief Executive Officer; President and Director Kathy Vrabeck - Chair of the Board Patrick R. Thompson - Chief Financial Officer & Treasurer Bradley Hunt - Director Ramon Jones - Director Peer Information MediaAlpha, Inc. (EVOL) MediaAlpha, Inc. (RAMP) MediaAlpha, Inc. (EFOR) MediaAlpha, Inc. (LGTY) MediaAlpha, Inc. (ALOT) MediaAlpha, Inc. (CXT) Industry / Sector / Ticker Info Analyst Coverage: No Industry Group: Technology Services Sector: Business Services CUSIP: 58450V104 SIC: 7389 Fiscal Year Fiscal Year End: December Last Reported Quarter: 03/01/26 Next Expected EPS Date: 08/05/26 Share - Related Items Shares Outstanding: 62.35 Most Recent Split Date: (:1) Beta: 1.16 Market Capitalization: $529.35 (millions)

• EPS Information     • Dividend Information Analyst Coverage: No Dividend Yield: 0.00% Current Fiscal Quarter EPS Consensus Estimate: $0.23 Indicated Annual Dividend: $0.00 Current Fiscal Year EPS Consensus Estimate: $1.02 Payout Ratio: 0.00 Number of Estimates in the Fiscal Year Consensus: 3.00 Change In Payout Ratio: Estmated Long-Term EPS Growth Rate: % Last Dividend Paid: NA - $0.00 Next EPS Report Date: 08/05/26

• Fundamental Ratios P/E Current FY Estimate: 8.35 Trailing 12 Months: 7.45 PEG Ratio: - Price Ratios Price/Book: - Price/Cash Flow: 8.05 Price / Sales: 0.46 EPS Growth vs. Year Ago Period: 40.00% vs. Previous Quarter: -58.00% Sales Growth vs. Year Ago Period: 17.29% vs. Previous Quarter: 6.47% ROE 03/31/26 - -147.82 12/31/25 - -132.73 09/30/25 - -71.02 ROA 03/31/26 - 21.12 12/31/25 - 22.49 09/30/25 - 14.66 Current Ratio 03/31/26 - 1.46 12/31/25 - 1.18 09/30/25 - 1.08 Quick Ratio 03/31/26 - 1.46 12/31/25 - 1.18 09/30/25 - 1.08 Operating Margin 03/31/26 - 5.77 12/31/25 - 5.75 09/30/25 - 3.32 Net Margin 03/31/26 - 3.37 12/31/25 - 2.30 09/30/25 - -0.10 Pre-Tax Margin 03/31/26 - -7.60 12/31/25 - -9.97 09/30/25 - 0.12 Book Value 03/31/26 - -0.47 12/31/25 - -0.45 09/30/25 - -1.01 Inventory Turnover 03/31/26 - - 12/31/25 - - 09/30/25 - - Debt-to-Equity 03/31/26 - - 12/31/25 - - 09/30/25 - - Debt-to-Capital 03/31/26 - - 12/31/25 - - 09/30/25 - -

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